Sunday, September 7, 2008

Celebrities Broadcast Themselves On-line

There are just some celebrities that I can't stay away from. Ok, Sean "Diddy" Combs has his own website. His website is a multimedia world all on its own. You can listen to songs that his various groups including himself have made. You can also watch his videos, see pictures. write to him and more. But Diddy has taken it to a different level. He is no longer waiting to make announcements about whatever venue his company will be doing next. He is taking the initiative to do it himself with his own computer and computer video camera. He made a video blog also known as a vlog. On his website you can watch these blogs. Below is his 5 minute clip about a new show that will premier in the fall which he posted to his website.



This can be viewed in two different ways.

1. He is simply saving his money. He is producing this himself and then posting it to his own website.

2. Maybe this will be an eye opener for other celebrities to follow up and produce their own content (blogs) on their own time without using their own money.

What Diddy has done can be done by anyone. Another celebrity who has done the same this is Bow Wow and Game (two rappers). They announced that they would compete in a Madden video game on XBOX 360. They both made video clips about the up coming game. They both put $100,000 on the line and the winner would donate that money to a charity. This was not broadcasted on television but all done on-line.The recorded everything themselves and then posted it on-line.



So let's recap.
Its easy, cheap and allows these celebrities to reach out to a new audience - the on-line audience.

Friday, September 5, 2008

News at the Moment

Track and Field sprinter Marion Jones is out of prison tonight. She completed most of her six-month sentence. Jones admitted to using a steroid for a 10-month period before the 2000 Sydney Olympics. Jones is on probation. She returned the five medals she won and her world breaking times are out the books.

Drivers will dig deeper in the change jar as tolls on the Powhite Parkway will increase starting Monday. The main toll plazas are now 70 cents, a 20 cent increase. And E-Z pass drivers can take a few minutes off their commute as northbound E-Z pass lanes are now open. Drivers can cruise through at 40 miles per hour.

Virginia Commonwealth University students are looking for many ways to fit it and find their niche as the school year begins. Some are turning to fraternities and sororities. The Office of Fraternity and Sorority Life hosted its first Greek barbeque two weeks ago. Students enjoyed the nice weather and food and got a chance to mingle with their potential Greek brothers and sisters.

Tuesday, September 2, 2008

Obama: The Celebrity?

Well this is an election year and I thought why not add some politics to my blog. On several occasions, Barack Obama has been alluded to as a celebrity in this presidential race. So I want to focus on that aspect of Obama. As a celebrity Obama has reached new heights in this presidential race. One of the most intriguing and new ways that he reaches out to the American people is through technology. When he decided to announce his vice president running mate he wanted people to know via text message. Now this is new and unique. It use to be that news like this would occur during a news conference or as breaking news via television. Hillary Clinton announced that she would run for president via on-line (the Internet). But Obama has taken everything to a new level. Just about everyone has a cell phone, young and old. This was great way to get everyone involved. Obama has crossed every line of media that is available to help his campaign. Just last week, I received some literature at my front door about his campaign. Of course he uses television advertisement and appears on television shows. He also uses the Internet with his own website and other sites, emails, etc. But the text message is a new media that is sweeping the country.

Television ad approved by Obama


Obama has also used text messaging in other ways. On way was to ask for donations for the Red Cross.

If you watch any show on television show, viewers can now engage themselves via cell phones and text messaging. You can have different backgrounds on your phone, ring tones, video clips or even full episodes. CBS does a great job with trying to get everyone involved via text messaging. With CBS you can receive alerts, full episodes, ring tones and graphic for almost any show that they air. Cell phones are the new way of staying involved. Some people feel lost and disconnected from the world of they do not have their cell phones. So it was a very smart decision for Obama to utilize the cell phone as a media device. So my question is what will be the next medium?

Friday, August 1, 2008

Celebrities in more ways than one

Celebreality shows are trying to hook people in as many ways as possible. Let's explore a few websites with multimedia elements that makes sure that viewers are going to the websites and watching the shows.

I Want to Work for Diddy - a new show where Sean "Diddy" Combs is looking for his next assistant. In a competition with elimination style format for the show, contestants compete for this once in a lifetime experience.




On the homepage, viewers can either view videos, view photos with captions and blog. The videos include clips, sneak peaks and full episodes. The photos are snap shots from different events that Diddy has attended and pictures that were not shown in the episode. Also this website allows viewers to watch music videos that feature Diddy. A really cool element. Basically on this website you can find information about the show and almost anything about Diddy.

Another show Dancing with the Stars is a show that features celebrities in a ballroom dancing competition. Each week a couple (one celebrity and one professional dancer) is eliminated from the show.


On this homepage viewers can read articles about the show, the celebrities, the dances and the musics. Just with the web stories alone there is much reporting. Viewers can also blog live and play a fantasy game online. Viewers can watch clips and videos online and vote about who they think should stay or go.




Run's House is show about his family and what they do in their lives. On this show's website viewers can see photos, read biographies on each family member, watch videos of the show plus extra clips not even from the show which can only be seen on the website which they call Web Exclusives. This website is packed with multimedia elements. For the photo flipbook, viewers can post comments.

Graduate Work

Much preparation proves successful for grads

Students at Midlothian High School have been preparing to end one chapter while starting a new one at their graduation commencement.

Christopher Shelton hangs out with friends backstage at the Siegel Center as he awaits his graduation. As Shelton looks back over many years of hard work, he realizes he is spending the last minutes of being a senior at Midlothian High School.

Shelton is nervous, but excited at the same time.

“Since the first day of my senior year I have been looking forward to this day,” said Shelton. “I made sure I did all my work, kept studying, kept good grades and always held on hope.” He will be attending Virginia Tech in the fall majoring in computer engineering.

Chesterfield, Henrico and Hanover counties high school graduations are held at Virginia Commonwealth University’s
Stuart C. Siegel Center. VCU hosts 26 graduations at its 190,000 square foot facility.

Many behind the scenes preparations help make this day for Shelton and the other 341 seniors at Midlothian High School a day they will never forget. Parking passes are issued, roads are blocked, security is in place and chairs are organized.

There are close interactions between senior class faculty sponsors and officials at VCU. Nate Doughty, associate director of the Siegel Center and Athletic Facilities, said it is great public relations.

“This is a great way for VCU to give back to the community,” said Doughty. “We fit the need and it’s a win-win for everyone.”

Eileen Sunseri, senior class sponsor at Midlothian High School, is already planning for the 2009 commencement ceremony. Preparations for an event that involves students, families, faculty and the community is a year round affair.

Sunseri describes the graduation process as “controlled chaos.”

“We get started in October when the students are measured for their caps and gowns,” said Sunseri. “Most planning really starts in March. VCU sends us the date, time and schedules. In mid-May there is a walk through where we receive maps, parking passes and information to give to the parents.”

Doughty said the biggest headache is parking.
Traffic on VCU’s campus is congested and heavy during these times. There are between 300 to 500 graduates for each ceremony. On average, there are three graduations a day during this 11-day period yielding more than 1300 vehicles for each graduation.

VCU Enforcement and Safety Coordinator Lou Ann Jones has overseen this process for the past four years. Each year changes are made to make sure the entire graduation process is a success.

Between 100 to 150 people work during graduations.

“The secret is teamwork,” said Jones. “The school systems, Siegel Center staff, deck staff, enforcement staff and the VCU Police Department work closely to assure that everything run smoothly.”

During graduation regular traffic is not stopped. Jones said that so far they have done a great job with accommodating everyone.

“Our goal for these graduations is to make them as safe and happy as possible for all involved,” said Jones.

Shelton could not be more happier as he hugs his friends and takes pictures to capture last memories. He reunites with his parents.

His mother Debra Shelton said that the entire process leading up to graduation has been a smooth one.

“I thought the graduation was wonderful and well organized,” said Debra. “I was impressed.”