As the days are dwindling down to the presidential election I wanted to explore how each candidate is reaching out to the technology savvy people. As we all know, multimedia is the way of the future. So my next two blogs will be dedicated to each presidential candidate, Senator
Barack Obama and Senator John McCain, the two biggest celebrities at this moment. I will only examine the Media pages of each candidate considering their entire websites are very detailed.
On Obama's home page for
media, His whole media homepage consists of videos. I think this approach is a good strategy because it is visually and audibly stimulating. He has several icons that are linked to video. The design of his page is very creative but also can be cluttered and overwhelming to the viewer. On the right side of the page their is a toolbar that has several channel including "Meet Joe," "The Issues," "Ads" and more.
If you were to click on "Meet Michelle" below is the clip that would be shown.
Barack also reaches out to other citizens such as the hearing impaired and Hispanics who speak Spanish.
Obama even has an album entitled
Yes We Can: Voices of a Grassroots Movement which you can buy from his website under the media page.
Barack also has four
photo slideshows designed by
Flickr.
Also under the media, there is a
mobile page. With mobile connection, you can receive updates about the campaign and information about upcoming events that support Obama. You can also have ringtones by Obama! What I also found interesting was that Obama has a
Twitter account.
Below are some of the updates that Obama has added to his Twitter account.
Barack Obama
In Roanoke, VA at a "Change We Need" rally. Watch it live at
http://my/BarackObama.com/Livestream about 3 hours ago from web
At Hofstra University in Hempstead, NY. Watch the last presidential debate tonight live at 9pm Eastern.
5:59 PM Oct 15th from web
Launching a tax calculator at
http://taxcut.barackobama.com/. See how much of a tax cut you'll receive under my tax plan.
4:30 PM Oct 14th from web
Just finished a major policy address in Toledo, OH. Read my full "Economic Rescue Plan for the Middle Class" at
http://tinyurl.com/4nvlyl 11:22 AM Oct 13th from web
In Toledo, OH. Unveiling an "Economic Rescue Plan for the Middle Class" Watch it live at
http://my.barackobama.com/livestream 10:46 AM Oct 13th from web
In West Philadelphia, PA. At a "Change We Need" rally. Watch it now at
http://my.barackobama.com/Livestream 10:25 AM Oct 11th from web
Watch Michelle Obama address the DNC Women's Leadership Forum from Chicago, IL.. Watch it now at
http://my.barackobama.com/Livestream 3:53 PM Oct 10th from web
Under the media page you can also download Obama paraphernalia, anything from buttons, posters, computer wallpapers and slogans.
Obama has really taken advantaged of all facets of technology to reach out to as many people as possible. So I give Obama an A- because I felt like he could have used more print stories on his website.